BUY TO RENT: INVEST IN A STABLE AND PROFITABLE WAY

When deciding to make a long-term investment, it is highly recommended to seek information about the best options already available. Reaching this point becomes an important step for your life and finances; therefore, you must understand how the market you choose behaves financially, set clear goals, and receive guidance from a real estate agency with experience and a solid track record in the sector.

Today, and after the global crisis we have experienced, real estate investment has positioned itself as one of the safest and most stable options across all sectors. This is due to the increase in property value over time and the financial freedom it offers. According to the Colombian Minister of Housing, Jonathan Tybalt Malagón González, 2021 will be the best year in history for housing unit sales, and the construction GDP will exceed 15% annually.

In Colombia, buying a home and renting it out has become one of the most viable options for buyers. This allows them to receive fixed income and, in many cases, the property can pay for itself. Additionally, it is an excellent option that generates capital gains and return on investment.

To successfully rent out an apartment in Medellín, you must consider several important aspects to make your property more attractive to potential tenants. Think about a strategic location that fits the type of property you own. For example, in Medellín, apartments for rent in Laureles are among the most attractive due to the area’s reputation for tranquility and high quality of life. On the other hand, apartments for rent in El Poblado are also in high demand, as this area stands out for offering exclusivity, elegance, and a wide variety of commercial options.

You should also consider how appealing it is to offer features such as private parking and/or a storage room. Additionally, making renovations that fit your budget can make your property more versatile and attractive. Remember that the pandemic forced us to spend more time at home; today, spaces are needed for working, studying, and resting—all in the same place.

Keep in mind that when potential tenants choose an apartment for rent in Medellín, they consider factors such as the socioeconomic stratum, square footage, neighborhood, and administration fees. They also take into account their budget and ease of mobility.

Recently, an important insight has emerged regarding the type of properties people search for when renting. This year, 68% of searches showed a preference for apartments in the country’s main cities. This has led to high market demand, making this type of property especially attractive to both buyers and tenants.

On the other hand, María Clara Luque, President of the Colombian Federation of Real Estate Associations (Fedelonjas), states that “real estate investment must be protected. Colombia stands out in Latin America as the country where housing is most often purchased as an investment for rental purposes.” This confirms that the real estate sector is one of the most stable and secure for investment and was among the few sectors that maintained stability during the pandemic.